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The Giftbit Blog

image of blog Azar Chatur

Azar Chatur

Blog contributor

Encourage Customer Loyalty With Rewards and Incentive Programs
Encourage Customer Loyalty With Rewards and Incentive Programs

Many companies are investing in rewards and incentive programs to encourage customer loyalty—but do these strategies work? The answer is yes—if you do it right.

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Keep Your Talent Happy: 5 Tips For Employee Retention
Keep Your Talent Happy: 5 Tips For Employee Retention

HR departments need to know how to encourage employee retention for a few reasons: not only is finding and training new employees bad for your bottom line, but losing top tier talent puts you in a...

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Gift of Choice: How to Measure Consumer Preference
Gift of Choice: How to Measure Consumer Preference

What's the best way to measure consumer preference? The gift of choice! More and more companies are spending money on gift cards

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How to Make Your Employees Ambassadors of Your Brand
How to Make Your Employees Ambassadors of Your Brand

Often, marketers overlook one of the most important resources for product promotion: their staff.

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5 Tasks at Work That Deserve Recognition
5 Tasks at Work That Deserve Recognition

Landmark events in an employee’s personal life are often celebrated at work: birthdays, weddings, babies. Significant professional accomplishments also tend to be acknowledged and praised.

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5 Ways to Celebrate Employee Appreciation Day
5 Ways to Celebrate Employee Appreciation Day

Employee appreciation should be part of any workplace, but especially on Employee Appreciation day!

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Audience Segmentation For Market Researchers: 4 Best Practices
Audience Segmentation For Market Researchers: 4 Best Practices

Market research does best with audience segmentation. Identify people that are the most, or potentially least profitable by dividing the market.

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3 Keys to Creating a Powerful Employee Recognition Program
3 Keys to Creating a Powerful Employee Recognition Program

It should come as no surprise that people are the most valuable part of any company, so a dedicated employee recognition program is a no-brainer.

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How Mobile Payments Will Disrupt Consumer Behavior Research
How Mobile Payments Will Disrupt Consumer Behavior Research

Mobile payment technology is growing rapidly, with major corporations like Apple and Samsung offering their own solutions, and changing the way marketers connect with consumers.

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