This is what we're thinking about...

Leif Baradoy

Recent Posts

Custom currency for online businesses launches at TechCrunch Disrupt

Yesterday we launched our newest product Lightrail at the TechCrunch Disrupt Startup Battlefield in San Francisco.

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5 best practices for using incentives in market research

Well-executed incentives can pay off for your market research. Executed poorly, however, and incentives can be an expensive endeavor that frustrate respondents and researchers.

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The carbon footprint of physical gift cards

In 2013, physical gift cards have an estimated annual CO2 footprint of 585,300 tons. That’s more than all the daily air flights in Europe combined.

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