This is what we're thinking about...

Ryan Gallant

Recent Posts

5 smart ways to use promo codes for marketing

Marketing makes more of an impression when you offer something special. A promo code can be a great incentive, but marketers should go beyond just emailing out a code and waiting for people to use it.

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Marketing your SaaS company: 3 effective promotions to gain users

You've invested time and money in developing a great SaaS product. You know your product takes a new approach to solving users' pain points. Now you've just got to convince others to try it.

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Improve your open rates: how to craft the perfect email subject line

For most industries, the average email open rate hovers somewhere between 15 and 25%.

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Millennial engagement: 3 incentives that actually work

Millennials have incredible brand loyalty, but traditional methods of brand engagement don't always resonate with this tech-savvy generation.

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4 consumer reports every market researcher should read

If you don't understand the digital consumption behavior of your target audience, how can you make smart decisions around marketing to your user base?

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