This is what we're thinking about...

Ryan Gallant

Recent Posts

Reaching generation z: 4 key traits all marketers should know

The term “digital native” aptly describes Generation Z, the cohort born after 1995 and the first generation that’s been connected to technology since birth.

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Should you buy or build your own tech? 4 questions to ask yourself before deciding

Deciding to buy technology or build your own is not only an important decision, it can be a difficult one.

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Should you use A/B tests in market research?

A/B testing has been helping market researchers optimize their tactics for years. Google started using it in February 2000 to determine the number of items to display on its search engine results page.

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4 easy tech integrations to enhance your market research capabilities

Conducting good market research can be a challenge, but effective tools will drastically improve your efficiency.

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Gift Guide: Administrative Professionals' Day

April 27th is Administrative Professionals’ Day, a day dedicated to recognizing the work of administrative assistants, receptionists, secretaries and other administrative support professionals.

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